Onpack Digital Label Printing: “The Answer to Improved POS Product Marketing”

Onpack helps create a level playing field

All is not lost for smaller national or regional suppliers. It is important to recognise that we humans are visually oriented. An attractive product label attracts attention. This is an undisputable fact.

However, there’s also the question of economy of scale. All entrepreneurs and business leaders know cost control is a key component that affect their ability to offer competitive prices for their products.

They also know that a key competitive requirement is to attract attention to their products using attractive labelling, promotional material and price tags.

This is where Onpack steps in as a solutions provider with its digital narrow web printing solutions for product labelling and packaging. We create the attention your product needs in the marketplace.

What is narrow web printing, you may ask?

Without getting overly technical, it is the technology that enables a level playing field.

• Launching a new product, you don’t want to print a million labels, do you? Print a small, inexpensive trial run to test the market. Our digital printing allows you to do so.
• You don’t want to face the cost of expensive printing plates?. No need, we create an online artwork that enables you to visualise your product, and use the artwork for presentations, photography, and product launches.
• Change the design of the artwork, the colours used, and the promotional text with ease.

There’s more to narrow web printing, it minimises waste in materials, time, and personnel requirements. It is a cost effective digital solution for smaller print runs.

Visit our page Technical > Our Technology to view our state-of-the-art printing machinery and specifications.

Print label solutions for Australian commerce and industry

Onpack has innovative digital print label solutions that are customisable and fit-for-purpose.

We offer flexible label and packaging solutions that offer immediate benefits and competitive strength to your marketing and product promotion.

• You can improve the shelf impact of your product to attract the attention of customers. Self impact is the presence a product on the shelf that makes it visually stand out from the competition.
• We cater for short label runs with no minimum quantities. This gives you the important benefit of a trial campaign in which labelling designs can be modified at short notice.
• Onpack uses artwork produced and printed digitally and is easily customisable. There is no need for expensive printing plates or films. You can reduce the cost of mock-ups and printing proofs.
• We offer full customisation of your label requirements.
• Our flexible solutions reduce the cost of obsolete stock and optimises your working capital.

The markets we serve with digital label printing

The Onpack label creation and printing services are suited for all commercial and industrial markets. We have label solutions for shelf marketing, extended shelf life, indoor and outdoor product labelling, and labels suited for direct sunlight, high or freezing temperatures.

• Food and Fast Moving Consumer Goods Market.
• Industrial and commercial markets.
• Nutrition, sports, and supplement industry.
• Shelf marketing with price markers and Stock Keeping Units (SKUs).
• Market segments that need bottle, can, and keg branding such as beer, cider & beverage suppliers.
• Label requirements for overprinting with thermal, inkjet, or hand-written requirements.

These labels can feature a business logo, brand name, and all customised text and images.

The Onpack label printing solution

At Onpack, we customise your needs and produce labels in different designs, sizes, shapes, materials, adhesives and colours.

We serve the markets that need product labels adhered to products made of a large range of materials such as wood, metal, plastic, and cardboard.

These labels can be self-adhesive and produced with the following surface finishes & embellishments.

• Gloss and matt varnish
• Gloss and matt laminates
• Spot screen finish
• Inside/reverse print
• Perforated labels
• Metallised substrates

Our self-adhesive labels can be applied without the use of water, solvents, or heat.

Our state-of-the-art digital printing technology gives you the highest quality and most cost-effective labels possible.

Onpack label printing Melbourne

The labels we produce and the deliverables we offer include.

• Self-adhesive or pressure sensitive labels
• Product labels
• Price markers and shelf wobblers
• Beer and cider labels
• Water & beverage bottle labels
• Custom label printing
• Overprintable labels
• Bumper stickers
• Indoor/outdoor and weatherproof labels
• Food grade labels suited for the food and FMCG markets
• Fridge & freezer grade labels

Onpack is Your Best Solution for Label Printing

Our narrow web printing technology enables you to compete with the big corporations by reducing your start-up costs & offering short print runs and a flexible online label artwork service.

We create and store the label artwork online using a digital graphics program. It can be modified with ease to suit your requirements.

Create your own attractive product label, present your merchandise in style, and compete with the corporations. There is no law that prescribes the shelf space they demand. Focus instead on the fact that an attractive product label attracts attention and builds your sales performance.

Whatever you need in labelling, we can supply. Labels in different materials, customised for proper adhesion to different materials. Labels that stay unblemished in hot tropical temperatures, or in freezing temperatures.

Try us now and we guarantee you will not be disappointed.

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